Did the ‘Barbie’ movie really cause a run on pink paint? Let’s get the full picture – Gist It

Did the ‘Barbie’ movie really cause a run on pink paint? Let’s get the full picture

The upcoming live-action Barbie movie has reportedly caused a global shortage of a specific shade of pink paint used to create the film’s sets.

In the spotlight: Production designer Sarah Greenwood claimed that the creation of the movie’s expansive Barbieland caused an international run on the fluorescent shade of Rosco paint.
* Rosco is known for supplying the entertainment industry with scenic paints, color filters, and other equipment.

Behind the scenes: Rosco’s vice president of global marketing, Lauren Proud, said that the company was dealing with pandemic-related supply chain issues and recovering from the 2021 Texas freeze during the movie’s production in 2022.
* The freeze affected millions of gallons of stockpile and the equipment needed to replenish it.

Coming soon: The Barbie movie, featuring the iconic Dreamhouse and other pink elements, is set to hit theaters on July 21.
* Directed by Greta Gerwig, the film aims for “authentic artificiality” and maintaining the “kid-ness” in all aspects of the set.

View original article on NPR

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